The second drop of Dion Lee's collaboration with high street chain, Cue hits stores today. I'm a big big big fan of the Newtown designer although I must admit, as a Dion Lee cut-out blazer owner, I'm slightly disappointed that the style is now available in his diffusion range for Cue.
All designers who produce diffusion ranges face the same predicament. As a designer, you want to expand the brand and make it more accessible to new consumers. So, you introduce them to the elements which made the brand popular to begin with, and there's your dilemma - you run the risk of alienating the old fans.
Well, Dion, aren't you glad I'm a loyal fan that won't hold a grudge? In fact, I'm quite happy that I can now purchase your designs for half the price. More wearable, more affordable whilst still maintaining inventive tailoring and innovation in fashion, boy you've done well. I can't wait to check out that sexy cut-away leather mini dress in person.
View the complete CUE: DION LEE lookbook.
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